MacBook Air Revisited – Sexiest and most expensive second computer to date?

There are a slew of articles coming out that agree with my sentiments I stated the day the MacBook Air was released; to quote Ars Technica

Clearly, Apple has failed to understand the needs and desires of laptop users with the MacBook Air.

Clearly. Here’s a relevant article from Gizmodo.

Let’s make one thing clear. Apple has made it sexy and appealing and did a great PR job – It’s almost unique (almost). However, practical users wanting a primary machine will want more than Air can deliver out of the box.

So here’s the clever bit that Apple are also great at; They’re going to make a killing on accessories. Just like every other Apple PC, they are the main people for after sales and support. They pull you in with trendy/sexy products that cross the line between geek and non-geek and then get you with extended warranty, accessories and toys. You end up wanting everything Apple and nothing has changed with the MacBook Air.

My prediction is that Apple is going to let the market settle – let the geeks retrieve their once soiled corduroy pants after the announcement of the product from the dry cleaners, play with it a while and then deliver more toys to trick it out with. They’ve already started with the Air Superdrive.

Incidentally, I do own an IPod. Yes I am thinking about getting a Mac for my Photo/Music work… damn my eyes, I fell for it!


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